How to improve your mood in one word. Smile.

It's World Smile Day, so here are some reasons to smile.

Makeup by Khandiz Joni for FutureFrock. Photo: Thea Badilley

Makeup by Khandiz Joni for FutureFrock. Photo: Thea Badilley

A Brief History World Smile Day

Harvey Ball put pen to paper and created one of the most iconic symbols known to man. The "smiley face." A circle, two dots and an upturned curve. His symbol has gone on to inspire everyone from graffiti artists, letter writers' to emoji designers.

Ball later expressed his discontent with the commercialisation of his symbol as it took away from its original meaning and intent. So in the interest of restoring his belief in the simple act of smiling, he created World Smile Day in 1999. A day devoted to the spreading of simple joy and love to all, regardless of race, gender, or geographic location.

The Science of Smiling

We've all heard the concept that smiling reduces stress. We also know that in our stressful industry, mustering up a smile isn't always the easiest thing in the world to do. But did you know that smiling not only reduces mental stress but physical stress too? It has the same physical reaction as getting some really good sleep or even eating a slab of chocolate because it stimulates our brain's "reward" mechanism. In a recent scientific study, scientists concluded: “that smiling can be as stimulating as receiving up to 16,000 Pounds Sterling in cash.”

Now there's a reason to smile!

Source article.

Fake It 'til You Make It!

Believe us when we say that we know what it is like to want to curl into a ball and sob our eyes out over the general state of the world, our declining economy, the effects of climate change and difficult clients, to name but a few. What if we pushed back against all these dreadful things and every time we want to burst into tears or a fit of rage, instead we force out a smile? After all, it takes more muscles to frown than it does to smile, so think of it like you're giving your face a rest.

Here's the thing, the more you smile, the less stressed you are. The less stressed you are the more productive you are. The more productive you are, the more [insert your preferred "more" here] money you bring in/bookings you make/happy clients you have/the more goals you achieve (we could go on).

The average person smiles about 20 times a day. A "happy" person (the ones you either love or loathe) smile between 40 - 50 times a day. Children smile around 400 times a day. So if you're struggling for some smile "know-how" hang out with your kids, or your nieces and nephews. After all, smiling is infectious.

Need more reasons to smile?  Here are a couple more that we've borrowed some from

1.                Smiling Makes Us Attractive

2.                Smiling Boosts Your Immune System

3.                Smiling Makes Us Look Younger

4.                Smiling Helps You Stay Positive


We'll Give You A Reason to Smile

By hiring our creatives, you are guaranteed a top notch artist with a joyous personality and the assurance that the products and practices they use to produce their won't harm people, planet or animals. (Yes, all three are part of our selection criteria.) 

We also don't cost the earth! Get in touch today to discuss your shoot and available budget.